So What!? This was a lesson I learnt shortly after launching Coo Marketing. I don’t want to sound arrogant but I was really proud of my corporate career and I was really excited to finally be turning my attention to my number 1 passion – helping smaller business build brands. I wanted to shout from [...]

Tomorrow I have been invited to speak on a webinar about the benefits of marketing to less people with niche marketing. It is completely free to join but I have had a number of people ask me why I would give away valuable information free of charge so what better way to explain than with [...]